Privacy Policy

At Digital Futures Lab, we recognise the importance of maintaining your privacy. We value your privacy and appreciate your trust in us. This Policy describes how we treat user information we collect, if any, through our website https://www.digitalfutureslab.in and applies to current and former visitors to the website. We reserve the right to change/update the privacy policy at any given time, with such changes being reflected herein.

digitalfutureslab.in is a property of UA Digital Futures Lab (OPC) Private Limited, an Indian company registered under the Companies Act, 2013, having its registered office at 1275, Grande Carona, Aldona, Goa - 403508, India.

Consent

By visiting and/or using our website, you hereby consent to this Privacy Policy and its terms.

Information We Collect and Analytics

We use analytics tools to understand how visitors engage with our website and improve user experience. These tools collect non-personally identifiable information, including:

  • The number of unique visitors
  • Time spent on pages and the overall site
  • PDF download clicks
  • Page views and navigation patterns
  • Traffic sources (e.g., search engines, social media, referral websites)

This data is collected using cookies, tracking scripts, and log files. We use Google Analytics, which has its own privacy policies governing data collection and usage. You can review it here.

We do not collect any other personal information, except your email address if and when you choose to share it with us to subscribe to the DFL newsletter.

Use of your personal information

The analytics data is used internally to analyse our and improve communications.

If you share your email address with us, we use it to add you to our Substack mailing list for you to receive our monthly newsletter directly in your inbox.

We do not use your information for anything else, other than the purposes mentioned above.

How You Can Control Your Data

You can manage your tracking preferences in the following ways:

  • Adjusting your browser settings to block or delete cookies
  • Enabling "Do Not Track" (DNT) in your browser settings
  • Opting out of Google Analytics tracking using Google’s opt-out tool

Safeguarding and securing your data

We are committed to securing your data and keeping it confidential. To ensure the security of your data, we will save it primarily in our Substack database. The data will not be exported outside the organisation. It will be accessed only by the Communications team and the Management team (if required).

Sharing of information with third-parties

We do not share any information with third parties. However, we are utilising Google Analytics to get insights into our website performance, for which necessary data will be collected. You can get information on the nature of data collected conducted by Google Analytics here.

We may, however, share information if we think we have to, in order to comply with the law. We will share information to respond to a court order or subpoena. We may also share it if a government agency or investigatory body requests. Or, we might also share information when we are investigating potential fraud.

We may share your information for reasons not described in this policy. We will tell you before we do this.

Links to other websites

Our website contains links to other third-party websites. UA Digital Futures Lab (OPC) Private Limited cannot be held responsible for any breaches of your data or privacy if you choose to visit these third-party websites. Please read the privacy policy of the relevant third-party websites to understand how your data will be protected by those entities.

Minors

If you are under 18, or under the age of majority in the jurisdiction you reside in, you may only use our website with the consent of your parent or legal guardians.

Email Opt-Out

You can opt out of receiving our newsletters. To stop receiving our promotional emails, please email hello@digitalfutureslab.in or hit the unsubscribe button in your email.

Grievance Officer

In accordance with Information Technology Act 2000 and rules made there under, the name and contact details of the Grievance Officer are provided below:

Ms. Urvashi Aneja

1275, Grande Carona, Aldona,

Goa - 403508.

Email: urvashi.aneja@digitalfutureslab.in

If you have any questions about this Policy or other privacy concerns, you can also email us at hello@digitalfutureslab.in

Updates to this policy

This Privacy Policy was last updated on 19th February, 2025. From time to time we may change our privacy practices. We will notify you of any material changes to this policy as required by law. We will also post an updated copy on our website. Please check our site periodically for updates.

Jurisdiction

If you choose to visit the website, your visit and any dispute over privacy is subject to this Policy and the website's terms of use. In addition to the foregoing, any disputes arising under this Policy shall be governed by the laws of India.